Flat design is the ‘in’ thing today. Discussions about its soundness are raging in the web design world and everyone in this vast field has something to say about it. Even design that’s not entirely flat is falling into this category. Therefore, as so much hype is surrounding flat design style, it’s imperative that we take a look at both its advantages and disadvantages.
Design style: Mobile applications that are simple stand to gain most from flat design. They can have the most striking flat interfaces/designs. There is no need to zoom to discover links as you have to just tap huge buttons. However, the flip side is that flat design may not be the best thing for complex web designs. Unfamiliarity with the interface style means users may not always know where to tap/click.
Trendiness: It’s trendy. It’s fun and it gets a lot of admiration. So what are designers waiting for? The outpouring of admiration from blogs and all-round recognition are motivation enough for the majority of them to get trendy with their designs. But wait a minute! Trends are, after all, fashions, and fashions come and go – they don’t last forever. Already flat designs was evolving from fully flat to ‘almost flat.’ The disadvantage of this style is that, like all trends, it may suddenly disappear.
Bright is beautiful: Sunlight, bright colors, almost everything bright signifies a feeling of happiness, and it’s the same with flat design. Lots of warm colors are used in a flat design website and they radiate a positive feeling. But many colors mean designers have to cope with the dilemma of matching them properly. And when the number of colors used goes up, the matter gets problematic. Color choice being a subjective issue, there is no real hard and fast rule for matching colors which may lead to difference of opinions among stakeholders.
Well-defined, clean: The beauty of flat design is that it’s clear-cut and clean. The sharpness and varied features result in a design that’s simple and clean. But many experts feel that its very simplicity may be a disadvantage. If it’s too simple it may be unable to put across a complex visual communication. Then, visual hierarchy becomes a matter of concern.
Terrific typography: Without the hassle of embellishments, proponents of flat design have great space to lay out great typography. They can use great type to make the text stand out and even become a decoration in itself. On the other hand, when it comes to typography you just cannot be content with half measures. Only the best will work and so you have to know exactly what the best font to select and what pairing will give you the finest result.
Uninspiring: Was the designer uninspired when he undertook that flat design work? Sometimes it may appear that this was so, that the designer was bored with the job. Flat design means ‘simplicity’ as well as ‘honesty’ so designers may sometimes have to hold themselves back to ensure that their creativity doesn’t go out of the boundaries of flat design. In flat design you have to restrain yourself. You have to suppress new ideas and fresh concepts to keep it really flat.
In summing up I can say that good design is all about usability and functionality. No one design can fit all web sites. Each one must be distinct in itself – like a good suit that’s cut and tailored for the man who’ll wear it. Flat design is in fashion. So right now it’s best to keep up with the trend.
Since 2003 we've been dedicated to creating website for businesses small and large, that are beautiful to look at, and help turn visitors into customers.